Evaluation and instantiation of a generic process model for early-stage sustainable product-service system design within three manufacturing companies

Although product-service systems (PSS) have been in focus in literature and industry for some years, no generically agreed or applied PSS design process exists thus far, in contrast to the neighbouring fields of product development or service design, respectively. This paper presents the evaluation and instantiation of a recently proposed generic process model (GPM) for early-stage sustainable PSS design in capital goods manufacturing companies. The model was applied in three case studies with an aim to quantitatively and qualitatively evaluate the GPM concerning eight criteria, and study its instantiation process actions to a company-specific model while simultaneously identifying and proposing solutions for challenges to instantiation. Based on observation and feedback received from the companies, the GPM shows promise for widespread applicability, aided by proposed guidelines for instantiating the GPM to company-specific contexts, as also described in this paper. These guidelines aim to facilitate the translation of the GPM into pragmatic models for practitioners in the field of PSS design, thus increasing its chances of successful implementation as well as impact.